And get a better idea of company health than following the money. “Follow the money”, they say, “and you will get to the essence.” Do that with any company or business and you will confirm a self-evident truth: it comes from the customer. But here’s a more relevant proposition: follow the meaning! Do that and you are most likely going to arrive at the same point – the customer. Imagine, if you will, what an honest response would be if you asked any business leader: “what’s t

The lie that tarnished the best social system humanity has ever created. Not all lies are based on deceit and malevolence. Sometimes they are based on seemingly valid assumptions but then become a lie when they are fanatically promoted as a universal truth despite clear evidence to the contrary. There is no better example than the 40 year persistent defence of and slavish adherence to the shareholder-value driven business model; once described by American business leader, Jac